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Minerva Beauty Adds 3 Energy-Efficient Blow Dryers to Bella Vita Collection

eco friendly blow dryer

Powerful, Italian-Made Hair Dryers Designed with Energy-Efficient Technology

Monroe, GA (October 20, 2022) – Minerva Beauty, Inc. is excited to announce they have added 3 energy-efficient blow dryers to their Bella Vita Collection, Minerva’s line of Italian-made salon equipment designs that combine modern technology, luxurious style, and superior quality that you can depend on for your salon, spa, or barbershop setting.

“Our customers expect and deserve the best, and that is what we aim to provide,” says Jay Rawl, President and CEO at Minerva Beauty. “From their durable Italian-made design to their extremely powerful energy-efficient performance, our newest blow dryer additions deliver professional-grade quality like no other styling tool on the market.”

The Mio Ionic, Vivo Tourmaline, and Power Gek Turbo 4000 Blow Dryers are a part of Minerva’s line of professional-grade, Italian-made, high quality hair dryers. In comparison, these energy-efficient blow dryers deliver more power, resulting in faster drying times, all while consuming half of the energy used in a traditional hair dryer. Along with saving time, money, and the environment, hair stylists and salon professionals can enjoy additional features including “Silent Brushing” technology, long lasting AC motor, ergonomic grip, 2 hair dryer speeds equipped with four temperatures, and a true cold shot button.

Powerful, lightweight, energy-efficient blow dryers designed with crash-tested durability,” says Jeff Grissler, Director of Corporate Relations at Minerva Beauty. “Honestly, what’s not to love about these sleek, Italian-made hair dryers?”

Visit Minerva Beauty’s website to browse and shop the new blow dryer additions as well as other Italian-made salon equipment offered in their Bella Vita Collection. If you need assistance placing an order or want more information, give Minerva’s Sales Team a call at 888-332-0123 Monday-Friday 9am-6pm, EST.

About Minerva Beauty, Inc.

Founded in 2006, Minerva Beauty manufactures and distributes salon and spa equipment to the beauty industry. With the largest salon and spa equipment showroom in the world, Minerva offers an incredible selection of styling stations and chairs, shampoo systems, dryers and dryer chairs, pedicure chairs, manicure tables, stools and carts, skin care equipment, and more. Minerva is committed to delivering equipment with fine craftsmanship, value and affordability to the beauty industry and has equipment in over 175,000 salons and spas worldwide.

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