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Minerva Beauty Reopens Newly Renovated and Expanded Showroom

Minerva Beauty Reopens Newly Renovated and Expanded Showroom

Visit the Largest Beauty Equipment Showroom in North America

Monroe, GA (February 6, 2023) – Minerva Beauty, Inc. is excited to announce the reopening of their newly expanded and renovated 200,000 sq. ft. facility, featuring a nearly 25,000 sq. ft. beauty equipment showroom. Located just an hour outside of Atlanta in Monroe, Georgia, the Minerva Beauty showroom is easy to access from the Atlanta airport as well as other metropolitan areas beyond Atlanta such as Augusta, Macon, and Athens, Georgia. The showroom is also an easy drive from Greenville and Columbia, South Carolina.

“We are thrilled with the renovation and expansion of our showroom and warehouse,” says Jay Rawl, President and CEO at Minerva Beauty. “We invite salon, spa, and barbershop owners from all over to visit us. Whether you’re driving in or taking advantage of our Fly-In Program, we can’t wait to show you our new space.”

Minerva Beauty’s newly renovated showroom allows customers to experience firsthand the quality, functionality, and comfort their salon, spa, and barber furniture provides while also receiving first class service from Minerva’s sales team. During showroom visits, customers can browse their entire selection of premium salon styling chairs, styling and barber stations, esthetician equipment, facial beds, massage tables, carts, trolleys, shampoo systems and so much more.

“You will not regret a trip to the Minerva Beauty showroom! Every model of every product we have is available to experience in person, so you can make sure you’re choosing the right equipment for your business,” says Megan Ferlito, Director of Marketing at Minerva Beauty. “Plus, our knowledgeable sales representatives are ready to help answer any questions you may have and will walk you through every step of the process.”

If you aren’t in driving distance, Minerva Beauty offers a Fly-In Program to help make your visit to the showroom that much easier. Minerva will reimburse a flight up to $350 as well as provide you a transportation credit of $50 to help get you to and from the airport (minimum purchase of $10,000 required). For more information about the Fly-In Program and to schedule your trip with our sales representatives, visit Minerva Beauty’s Visit Us page on their website

If you’re within driving distance, calling ahead to book an appointment with one of Minerva Beauty’s sales representatives is highly recommended. Your appointment will ensure you have a dedicated salesperson available to answer any questions you may have. If you’re unable to make it in person but still want a personal tour of the showroom and products, give us a call to set up a virtual tour. Minerva Beauty’s hours are Monday-Thursday from 9am-6pm ET and Friday from 9am-5pm ET. Minerva’s team can be reached at 1-888-332-0123 to make your appointment.

Whether you decide to shop Minerva Beauty in person or simply online, Minerva Beauty offers a plethora of salon, spa, and barbershop equipment to help beauty business owners outfit their spaces. With the largest on-hand inventory stocked at their headquarters in Monroe, Georgia, customers’ orders can ship within 24-hours or less (depending on item availability and time of day an order is placed). To learn more about Minerva Beauty, visit

About Minerva Beauty, Inc.

Founded in 2006, Minerva Beauty manufactures and distributes salon and spa equipment to the beauty industry. With the largest salon and spa equipment showroom in the North America, Minerva offers an incredible selection of styling stations and chairs, shampoo systems, dryers and dryer chairs, pedicure chairs, manicure tables, stools and carts, skin care equipment, and more. Minerva is committed to delivering equipment with fine craftsmanship, value and affordability to the beauty industry and has equipment in over 175,000 salons and spas worldwide.

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