Watch as Matt Beck takes a level 6 to silver! As you’ll notice, Matt uses Joico Blonde Life lightener to create a consistent canvas then applies Joico Lumishine to create the silver look his client is going for.
*Coupon code valid on Minerva Beauty brand products only, exclusions apply. Already discounted items are not included. Coupon may be used on only one transaction per customer. May not be combined with any other offers. May not be applied to purchases made prior to obtaining coupon. Coupon valid through September 15, 2025. **Threshold to meet minimum purchase requirements may include products from any combination of brands but the discount will only be applied to full priced Minerva Beauty items. Select Minerva Beauty brand items EXCLUDED. Discounts will not apply to items already on sale (such as clearance or overstock sale items) or items from other manufacturers. Purchase $5000 or more, get 10% off Minerva Beauty brand items. Limited inventory – while supplies last. May not be combined with any other discount offers.